Live Aid 1985: A Day of Magic... 
"The sun 
was shining ... so were the people, and so were the bands," U2's Bono 
said after coming off stage, one of the undoubted major stars of "The 
Global Jukebox," Live Aid 1985.
"There was something totally 
unique and I am not sure I've ever felt it since," the man who kicked 
off Live Aid, Francis Rossi of Status Quo, told The Observer newspaper.
"They weren't just people paying to see a show. They were part of it. There was such a euphoric feeling in that arena."
With
 wife Lynne I was lucky enough to be part of the 72,000-strong audience 
at London's Wembley Stadium for what became one of Britain's most 
treasured days.
For once the reality trounced the build-up. It 
was much, much bigger than the publicity. Few music fans will forget 
what they were doing on July 13, 1985.
It didn't make poverty 
history in Ethiopia but, along with memories of U2, Queen, Madonna, The 
Who, Elton, George Michael, Bowie, Jagger and McCartney, everyone who 
watched will still shed a tear recalling that haunting Canadian video of
 starving, dying Ethiopian children played to "Drive" by Cars ("Who's 
going to take you home tonight?").
There had been other big rock and pop benefits, of course, like the Concert for Bangladesh at Madison Square Garden in 1972.
But
 Bob Geldof's genius was to use the latest TV satellite technology to 
link up Wembley in north London, JFK Stadium in Philadelphia and a host 
of smaller venues in other countries to blitz the world's TV networks.
It
 was the first truly global concert, and people felt empowered and 
exhilarated. They felt they really could help change the world.
About
 1.9 billion viewers in 150 countries - the biggest-ever TV audience - 
watched. Promoter Harvey Goldsmith believed it would raise $1 million. 
The real figure was $70 million, later to reach $140 million in total. 
Super-conjuror Geldof's plans may have been improbably mega-scale, but 
they worked.
If it wasn't quite the hottest, it was the longest 
day I can remember - beginning with an 8 a.m. Saturday dash to Wembley 
to scramble into the stadium to try and claim a prime spot.
It 
ended with watching the finale in Philadelphia on TV at 4:05 a.m. 
Sunday, a full 20 hours later - a day played out in both Britain and the
 U.S. in glorious sunshine and in a mood of electric energy, hope and 
goodwill.
So what was different back in 1985?
Well, for a 
start then it was much easier to get tickets. Lynne got down to the 
Wembley box office when they went on sale and had to queue for a massive
 15 minutes.
Probably the most important difference is then, 
there were no mobiles, no texts, no camera phones. We were locked inside
 Wembley incommunicado with the outside world, not knowing how massive 
was the event we had become part of.
David Hepworth, one of the 
BBC's anchors for the event, told CNN: "You just thought, I'm in here, 
it's hot, all these bands playing, it appears to be going rather well.
"It was only went you went home (and) my wife said, 'That was astonishing!'"
Prior
 to the 1985 event, not everyone had seen it as one of the biggest shows
 of all time. I told one of the chiefs at the paper where I worked that I
 was going to Live Aid, and would he like a piece for Monday's edition. 
No, he said, the Sunday papers would do it and no one would be much 
interested by Monday. But they are still writing about it 20 years 
later! (My former paper was advertising a Live 8 special section this 
week).
The slightly ramshackle organization in 1985 (would you 
believe they were only selling three items of memorabilia - the program,
 a poster and a T-shirt?) added to the buzz. Just how would it go?
In
 the stadium beneath two monster Live Aid graphics in the agonizing 
two-hour wait for the show to go on, no one had thought of warming up 
the crowd to keep folks in good humor. The mood was, well, tense. An 
American in front of me stood up and announced we were going to do "the 
wave." He was met by a stream of abuse telling him, with Geldof-type 
expletives, to sit down, followed by a hail of bottles. A direct hit on 
the head from an apple knocked him over and he gave up.
Then, if I
 recall correctly, someone had the bright idea of putting on a Beach 
Boys tape. The crowd sang, "the wave" got going, Prince Charles and 
Princess Diana were greeted with a fanfare of trumpets. By the time 
Status Quo got things moving just after midday with "Rocking All Over 
the World," the crowd was in a fine mood. It just grew and grew from 
there.
How Geldof persuaded so many super rock star egos to come off after just 17 minutes each I don't know.
The
 great man himself appeared for a few little chats, conducting himself 
with unexpected decorum (i.e., no swearing). To say this was not your 
average rock concert audience is an understatement. No indie, cutting 
edge or boy bands, so the audience was rather 25-35, white and middle 
class. Some people had arrived with hampers and spread out blankets in 
front of the stage, summer opera concert style, thinking they could 
claim that as their space! (They were soon disabused).
After 
Geldof's set, the crowd sang to him... the well-known heavy metal 
anthem, "For he's a jolly good fellow." "For he's a jolly good fellow." 
Honest.
The Boomtown Rats singer made his own point about the 
dying in Ethiopia when he got to a line in "I don't like Mondays" which 
goes, "And the lesson today is how to die" and stopped abruptly, raising
 his fist in the air.
But it was still touch and go. Many of the 
opening acts were people who had agreed to sing on Geldof and Midge 
Ure's record "Do they know it's Christmas?" and that early part of the 
Wembley action had a bit of a second-on-the-bill feel to it.
U2 changed all that.
This
 was the moment which assured the band its place in history. In what 
seemed an endless 12-minute rendition of "Bad" (with bits of the Rolling
 Stones and Lou Reed thrown in) Bono - somewhat uncomfortably dressed 
for a hot day in black coat, black leather trousers and knee length 
black boots - vaulted down into the photographer's pit to dance with a 
young girl fan.
He knew how to connect with the audience. The crowd went wild.
The
 show-stopping performance of the day, as everyone knows by now, was 
Freddie Mercury of Queen. The group had rehearsed their set for a week, 
and it showed.
They began with "Bohemian Rhapsody" and "Radio Ga 
Ga" and ended with "We Will Rock You" and "We Are The Champions" - with 
the whole crowd singing along. It was a triumph for Freddie, one which 
he repeated by filling Wembley 364 days later for a Queen concert. I was
 there too, and he was superb. Sadly 1986 was his last big performance.
There
 were some rather crazy live video links to unheard-of bands in distant 
places like Warum at "Austria for Afrika" in Vienna, plus videos from 
Yugoslavia and Norway. But things had started to really rock when, at 5 
p.m. London time, 1200 ET, the link went to Jack Nicholson in 
Philadelphia and he introduced Bryan Adams (would you believe Ozzy 
Ozbourne had gone on at JFK at the non-very heavy metal time of 9:52 
a.m.?).
U2, Dire Straits and Queen followed in quick succession 
at Wembley followed by showing of the the Bowie-Jagger video "Dancing in
 the Street." Rumor had it they wanted to do a duet, Bowie in Wembley 
and the ex-Stone in JFK ... then someone remembered the little matter of
 the several-second satellite sound transmission gap.
Soon after 
that, Bowie changed the mood. He had given up the last song in his 
allotted 20 minutes to make way for the Canadian Broadcasting 
Corporation's video on the Ethiopia famine, song by Cars. Many people 
wept.
Then The Who (reunited somewhat kicking and screaming for 
the event) came on. I recall they were very tense, glowering at each 
other, but blasted out "My Generation" and "Pinball Wizard" like there 
was no tomorrow. (I read subsequently the BBC blew a fuse in its U.S. 
transmission appropriately when Daltry got to: "Why don't you all 
f-f-fade away.")
Elton John was next - wearing a silly hat, I 
remember, but pleasing the crowd rattling through old favorites like 
"Bennie and the Jets" and "Rocket Man."
As an unbelievable A-list
 of rock icons was rolled out, it is well to remember who didn't turn up
 in either the UK or the U.S. to give their services for free. Three big
 stars of the time weren't there - Michael Jackson, Bruce Springsteen 
and Prince, though Prince sent a video.
Two of the three 
surviving Beatles, George Harrison and Ringo Starr, didn't show, 
according to the unofficial Live Aid Web site, apparently fearful of 
being forced into a Beatles "reunion" with Julian Lennon taking the 
fourth spot.
But that didn't stop The Who reuniting ("An offer we
 couldn't refuse," Roger Daltrey said) or the Stones turning up in 
Philadelphia and performing separately. Holly Johnson of Frankie Goes to
 Hollywood said later it was a disastrous decision by his band not to 
take part, and Stevie Wonder has made sure he is there in Philadelphia 
this time.
Much was made in '85, particularly in the TV coverage,
 of Phil Collins' dash from Wembley to JFK on Concorde. (Quote of the 
day: "I was in England this afternoon. Funny old world, innit.")
The
 plane flew over Wembley and dipped its wings in salute. Collins gave 
faultless performances at both venues, at JFK appearing with Eric 
Clapton and then Robert Plant and Jimmy Page, as well as on his own. You
 had to admire his guts.
The last of the three most memorable 
Wembley performances of the day was by George Michael, then part of the 
duo Wham! He sang his part of "Don't Let The Sun Go Down On Me" with 
Elton and Andrew Ridgeley majestically. He could do well as a solo 
artist, I remember thinking.
It was now rather dark and a man 
appeared at a grand piano and began playing but his microphone wouldn't 
work. Who was this? Ah yes, it was Paul McCartney trying to do "Let it 
Be." To think of, it with those tight turnarounds and lack of sound 
checks, it was a wonder there weren't many more technical foul-ups like 
this. The crowd sportingly sung the song for him until the mike was 
finally activated after two minutes.
The Wembley finale then 
followed with the most glittering array of famous names since they made 
the cover for "Sgt. Pepper's Lonely Heart's Club Band" - and this time 
they were real people. They sung "Don't They Know It's Christmas" before
 McCartney and Pete Townsend hauled Geldof onto their shoulders. A 
fitting climax.
That was not the case in Philadelphia where, in 
front of a larger crowd of 90,000, Lionel Ritchie led singing of "We Are
 The World," and Harry Belafonte - rather than the Jaggers and Dylans of
 this world - was somehow focus for the camera.
We had dashed 
home from Wembley to see the Philadelphia concert on TV, not doing too 
badly in terms of acts missed and arriving in the middle of The Cars 
singing "Heartbreak City." I bought the LP. Then a young Madonna 
prancing around the stage with The Thomson Twins singing "Revolution." 
How young she looks now when you watch the recording - and how brunette.
This was the best part of the U.S. program. Eric Clapton rendered a powerful "She's Waiting" and "Layla."
Robert
 Plant and Jimmy Page were playing together for the first time since the
 death of drummer John Bonham five years earlier, but they weren't 
billed as Led Zeppelin. They didn't allow their set to go out on the 
recent CD because they didn't think it was up to scratch. Sorry, but I 
thought they were great.
"Any requests?" asked Plant, knowing 
full well the answer. "Whole Lotta Love" and "Stairway to Heaven" - said
 to be the most requested record of all time - would do just fine by us.
Then
 to Mick Jagger and Tina Turner writhing to "It's Only Rock and Roll." 
What can I say? Two cats on hot bricks, and one of the enduring Live Aid
 images. She said afterwards she had stamped her high heel on his foot. 
Something clearly got him going, though he seemed to have visited a 
rather eccentric tailor to buy his outfit.
Nearly the end in 
Philadelphia. Enter Bob Dylan, who sparked a row by suddenly suggesting 
that some of the money raised should go to American farmers. On this day
 of rocking internationalism his bit of U.S. nationalism was considered 
by Geldof "crass." They held a separate Farm Aid concert later that 
year, which was a much better thought.
Dylan was said to have 
bumped Peter, Paul and Mary to be backed for "Blowing in the Wind" on 
acoustic guitar by Rolling Stones Ronnie Wood and Keith Richards. To say
 they looked tired would be an understatement. Richard banged the 
microphone with his guitar. Wood seemed to take a dislike to his 
instrument and kept trying to hand it to someone backstage.
Never
 mind, the good news from the BBC was that $3 million had been raised 
already to try to help victims of the Ethiopia famine - a figure which 
was to rise to $140 million by the time the charity was dissolved in 
1992.
Jools Holland said during one of the TV links that he had 
been driving through London and, on this hot summer night, the sounds of
 Live Aid were blasting out from every bar in the city. Midge Ure later 
reported a street party atmosphere with people inviting neighbors and 
even complete strangers into their homes.
We finally got to bed at 4 a.m. - pure magic. A day never to forget.
"It was one of those events. ...People wanted to feel something - and all feel it together."
Gary
 Kemp of Spandau Ballet told The Observer: "There was this sense of a 
grand event going on that could equal England winning the World Cup in 
1966 or the Coronation of 1953.
"This is something that would be 
stamped on everybody. It is a day when, no matter how young you were, 
you remembered where you were."
(c) CNN.com by Graham Jones